This Privacy Policy explains how Brookmere collects, uses, stores, protects and otherwise processes personal information when customers visit our website, purchase Women’s T-Shirts, Women’s Trousers, Women’s Tops, contact us, create or use an account, or otherwise interact with our online services.
We are committed to handling personal information lawfully, fairly, transparently and securely in accordance with applicable United Kingdom data protection legislation.
1. Data Controller and Contact Details
For the purposes of applicable UK data protection law, the organisation responsible for determining how and why your personal information is processed is:
Brookmere
3 CRANLEY MEWS
LONDON
SW7 3BX
United Kingdom
Email: support@brookmere.online
Telephone: +44 7674812478
If you have any questions about this Privacy Policy, the personal information we hold about you, or how your information is processed, you may contact us using the details above.
2. Personal Information We May Collect
Depending on how you use our website and services, we may collect personal information including:
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Your full name.
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Billing address.
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Delivery address.
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Email address.
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Telephone number.
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Order and purchase information.
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Products ordered, quantities, prices and transaction details.
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Payment-related transaction information.
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Account information where customer account functionality is available.
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Communications you send to us.
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Customer service enquiries and correspondence.
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Returns, refunds, exchanges and complaint information.
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Website usage information.
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Device and browser information.
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Internet Protocol address.
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Cookie and similar technology information.
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Information relating to your interaction with website pages, products and features.
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Marketing preferences and consent choices where applicable.
We aim to collect only information that is reasonably necessary for the purposes described in this Privacy Policy.
3. Information You Provide Directly
We may collect personal information directly from you when you:
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Place an order.
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Enter your billing or delivery information.
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Contact customer service.
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Send us an email.
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Contact us by telephone.
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Submit information through our website.
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Request information about a product or order.
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Request a return, refund or exchange.
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Make a complaint.
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Create or manage a customer account where available.
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Subscribe to or request marketing communications where available.
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Provide feedback relating to our products or services.
You are responsible for ensuring that the information you provide is accurate and up to date.
4. Information Collected Automatically
When you visit or use our website, certain technical and usage information may be collected automatically.
This may include your Internet Protocol address, browser type, device type, operating system, referring pages, pages viewed, approximate session information, website interaction information and technical identifiers.
This information may be used to operate the website, maintain security, diagnose technical problems, understand website performance, prevent abuse and improve our services.
Where information collected through cookies or similar technologies constitutes personal information, it will be processed in accordance with this Privacy Policy and applicable law.
5. How We Use Personal Information
We may process personal information for purposes including:
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Receiving and processing orders.
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Confirming purchases.
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Arranging delivery of purchased products.
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Providing information relating to an order.
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Processing returns, refunds and exchanges.
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Responding to customer enquiries.
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Handling complaints.
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Providing customer support.
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Managing customer accounts where applicable.
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Maintaining transaction and business records.
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Preventing fraudulent or unauthorised activity.
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Protecting our website and systems.
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Detecting security incidents.
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Maintaining and improving website functionality.
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Analysing website performance.
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Improving our products and customer services.
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Complying with accounting, tax, legal and regulatory obligations.
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Establishing, exercising or defending legal claims.
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Sending marketing communications where we have an appropriate lawful basis to do so.
We will not use personal information for purposes that are incompatible with the purposes for which it was originally collected unless permitted by applicable law.
6. Legal Bases for Processing
We process personal information only where an appropriate lawful basis applies.
Depending on the circumstances, our lawful basis may include:
Contract: We may process personal information when necessary to enter into or perform a contract with you. This includes processing an order, arranging delivery, handling payment-related administration and dealing with returns or refunds.
Legal Obligation: We may process information where necessary to comply with legal, accounting, tax, regulatory or other obligations imposed upon us.
Legitimate Interests: We may process personal information where necessary for our legitimate business interests, provided those interests are not overridden by your rights and freedoms. Such interests may include operating our business, preventing fraud, maintaining website security, improving customer service, resolving disputes and protecting our legal rights.
Consent: Where required, we may process information on the basis of your consent, including certain marketing activities or the use of non-essential cookies.
Where processing is based on consent, you may withdraw your consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before consent was withdrawn.
7. Order and Transaction Information
When you purchase products from us, we need certain personal information to process and fulfil your order.
This may include your name, email address, telephone number, delivery address, billing information, products purchased, order value, transaction status and information needed to communicate with you about your purchase.
We may use this information to:
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Confirm your order.
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Process your transaction.
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Arrange fulfilment and delivery.
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Provide order updates.
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Respond to questions relating to your purchase.
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Process returns or refunds.
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Maintain appropriate financial and transaction records.
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Prevent or investigate suspected fraud.
Where information is necessary to process an order, failure to provide that information may prevent us from completing the transaction.
8. Payment Information
Payments may be processed through payment service providers used by our website.
Payment providers may collect and process information necessary to authorise, process, verify and secure transactions.
We do not require customers to provide payment information for purposes unrelated to completing or administering a transaction.
Payment-related information may also be processed where reasonably necessary for refunds, payment disputes, fraud prevention, accounting, record keeping or compliance with legal obligations.
Payment providers may process personal information under their own legal and regulatory obligations.
9. Delivery and Order Fulfilment
Where necessary to complete an order, relevant personal information may be disclosed to organisations involved in delivering or fulfilling your purchase.
Such information may include:
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Customer name.
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Delivery address.
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Telephone number.
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Email address.
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Order reference.
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Delivery instructions where provided.
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Information reasonably necessary to complete delivery.
We aim to disclose only the information reasonably necessary for the relevant delivery or fulfilment service.
10. Sharing Personal Information
We do not disclose personal information to third parties without a legitimate reason.
Where necessary, personal information may be shared with categories of recipients including:
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Payment service providers.
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Delivery and logistics providers.
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Website hosting and technical service providers.
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Information technology and security service providers.
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Customer service providers.
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Professional advisers.
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Accountants and other professional service providers where necessary.
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Fraud prevention and security providers.
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Government authorities, regulators, law enforcement authorities or courts where disclosure is required or permitted by law.
Where third parties process personal information on our behalf, we take reasonable steps to ensure that appropriate data protection and confidentiality requirements apply.
We do not disclose personal information simply because another organisation requests it unless there is an appropriate legal or business basis for the disclosure.
11. Cookies and Similar Technologies
Our website may use cookies and similar technologies necessary to operate and protect the website and provide requested services.
Cookies may be used for purposes such as:
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Maintaining website functionality.
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Remembering user preferences.
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Supporting shopping and checkout functions.
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Maintaining website security.
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Preventing fraudulent activity.
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Understanding website usage and performance.
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Measuring or improving website functionality.
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Supporting marketing functions where applicable and permitted.
Cookies that are strictly necessary for the operation of the website may be used where permitted without consent.
Where consent is required for non-essential cookies or similar technologies, such technologies will be used only after the appropriate consent has been obtained.
Where cookie preference controls are available, you may use them to manage your choices.
Changing or disabling certain cookies may affect the functionality or performance of some parts of the website.
12. Marketing Communications
Where marketing communications are offered, we will process personal information for direct marketing only where an appropriate lawful basis applies.
Marketing information may include information about products, offers or other commercial communications relating to our services.
Where consent is required, marketing messages will be sent only after the required consent has been obtained.
You may object to direct marketing or withdraw your marketing consent at any time by contacting us.
If you withdraw your consent or object to marketing, we may retain limited information necessary to record and respect your preference.
Stopping marketing communications will not prevent us from sending communications that are necessary to complete an order, provide customer service, administer your account, deal with a transaction or comply with legal obligations.
13. Data Security
We take reasonable technical and organisational measures designed to protect personal information against:
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Unauthorised access.
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Unlawful processing.
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Accidental loss.
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Destruction.
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Alteration.
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Disclosure.
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Misuse.
Security measures may include access controls, authentication controls, system security measures, appropriate technical safeguards and limiting access to information to persons who reasonably require it.
Despite reasonable precautions, no method of transmitting or storing information electronically can be guaranteed to be completely secure.
If we become aware of a personal data breach, we will assess the incident and take appropriate action in accordance with applicable data protection requirements.
14. Retention of Personal Information
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected and for any additional period required or permitted by law.
The period for which information is retained may depend on factors including:
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The nature of the information.
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The purpose for which it was collected.
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Whether an order or transaction remains active.
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Customer service requirements.
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Return, refund or dispute periods.
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Accounting and financial record requirements.
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Tax requirements.
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Fraud prevention requirements.
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Applicable legal obligations.
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Limitation periods for legal claims.
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The need to establish, exercise or defend legal rights.
When personal information is no longer reasonably required, we will take appropriate steps to delete, anonymise or otherwise securely dispose of it, subject to applicable legal and technical requirements.
15. International Transfers
Some organisations providing technical, hosting, payment, fulfilment or other services may process information in countries outside the United Kingdom.
Where personal information is transferred internationally, we will take reasonable steps to ensure that the transfer is carried out in accordance with applicable UK data protection requirements.
Where required, appropriate safeguards may be used to protect personal information when it is transferred to a country that does not provide an equivalent level of data protection.
The safeguards applicable to a particular transfer will depend on the destination, service provider and legal mechanism available at the time.
16. Your Data Protection Rights
Subject to applicable law and any relevant exceptions, you may have rights relating to your personal information.
These may include:
Right of Access: You may request confirmation of whether we process personal information about you and request access to personal information that we hold.
Right to Rectification: You may request correction of personal information that is inaccurate or completion of information that is incomplete.
Right to Erasure: In certain circumstances, you may request deletion of your personal information.
Right to Restriction: In certain circumstances, you may request that processing of your personal information be restricted.
Right to Object: You may object to certain processing based on legitimate interests and may object to the use of your personal information for direct marketing.
Right to Data Portability: Where applicable, you may request personal information you provided to us in a structured, commonly used and machine-readable format and may have the right to transmit that information to another organisation.
Right to Withdraw Consent: Where processing is based on consent, you may withdraw that consent at any time.
The availability of a particular right depends on the circumstances and the lawful basis on which the information is processed.
17. Exercising Your Rights
To exercise a data protection right or ask a question about personal information we hold about you, you may contact us at:
Email: support@brookmere.online
Telephone: +44 7674812478
Postal address:
Brookmere
3 CRANLEY MEWS
LONDON
SW7 3BX
United Kingdom
We may request information reasonably necessary to confirm your identity before responding to a request. This helps ensure that personal information is not disclosed to a person who is not authorised to receive it.
We will respond to valid requests in accordance with applicable legal requirements.
There is normally no charge for exercising your data protection rights. However, applicable law may allow us to charge a reasonable fee or refuse to act where a request is manifestly unfounded or excessive.
18. Children’s Personal Information
Our products and services described in this Privacy Policy are intended for customers purchasing Women’s T-Shirts, Women’s Trousers and Women’s Tops.
We do not intentionally request personal information from children where such information is not necessary for providing our services.
If we become aware that personal information relating to a child has been provided in circumstances where it should not have been collected, we will take reasonable steps to review and, where appropriate, delete the information in accordance with applicable law.
19. Complaints and Data Protection Concerns
If you have concerns about how we collect, use, disclose, store or otherwise process your personal information, please contact us so that we can review the matter.
You also have the right, where applicable, to raise a complaint with the relevant United Kingdom data protection supervisory authority.
Making a complaint does not affect any other rights or remedies available to you under applicable law.
20. Changes to This Privacy Policy
We may review and update this Privacy Policy where necessary to reflect changes to our website, business operations, data processing activities, service providers, technology or applicable legal requirements.
Where changes materially affect how personal information is processed, we will take reasonable steps to make the updated information available and, where required, bring relevant changes to the attention of affected individuals before applying a materially different use of their personal information.
You should review the Privacy Policy available on the website periodically to remain informed about how personal information is handled.
For questions regarding this Privacy Policy or our handling of personal information, please contact:
Brookmere
3 CRANLEY MEWS
LONDON
SW7 3BX
United Kingdom
Email: support@brookmere.online
Telephone: +44 7674812478